News
2008 and 2009 have seen significant growth for Asian Absolute's operations in Asia. The following are some of our highlights:
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Asian Absolute expands our Beijing client services team
In the competitive Asian markets, quality over price is key to success for established companies looking to broaden their horizons, and who want to get their translations right the first time... Read more
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Asian Absolute announces new DTP capabilities
Widely respected for our translation expertise, Asian Absolute's DTP / typesetting capabilities have an even broader reach. With last month's successful completion of testing on Amharic, Azeri, Dari, and Sinhalese we are now comfortable typesetting 52 languages... Read more
Meet our Team
In each issue we profile members of staff from both our London and Beijing offices.
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Betsy Zhang, Beijing Client Services Manager
Betsy has overall responsibility for keeping our clients in Asia satisfied, as well as supporting several accounts in Europe. Her combination of passion for client satisfaction with a process-oriented approach to delivery of projects is a winner... Read more
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Ya-Lien Chen, London Project Manager
At Asian Absolute, we're proud to have a dedicated team of talented professionals who work hard to make sure our clients get the best service possible. One such person is Ya-Lien... Read more
Localisation in Focus
We often advise our clients on the processes related to our work, and will examine one of these in each newsletter - in this issue, communicating in East Asia:
- Communicating in East Asia
Few regions of the world are geographically or culturally further from the UK than East Asia, so it is little surprise that communications play such a key role in determining success or failure in its lucrative markets... Read more
Spotlight on Asia
Our clients often ask us for general information on the markets in which they are doing business and the impact this has on localisation and marketing for Asia. In each issue of the newsletter, we will provide a snapshot of one of our key markets from this perspective. In this issue, Singapore:
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The Republic of Singapore is a city-state located at the southern end of the Malay peninsula. Singapura (Lion City), was known as Temasek (Sea Town) until a visiting Sumatran Prince glimpsed what he thought was a lion in 1299... Read more
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