Software Localisation

The process begins with in-depth analysis of the product and target markets, leading to the identification of elements requiring localisation - from text strings, through structure, look and feel of the GUI, to reengineering of the core functionality for a new market and its regulations. Combining our technical teams with our translation and copywriting capabilities, we are able to produce successful versions of your systems and applications for the Asian markets. By leveraging our understanding of the common hardware and software specifications of both commercial and domestic users in-country, we ensure that your product is tailored for current and future trends.

Asian Absolute builds teams combining the skills of British and Asian developers, who develop double-byte character capabilities into your existing applications, while our editors ensure that help files, menus and tutorials are consistent with the style and quality of the original. Every care is taken to ensure that scalability is preserved, and that future upgrades can be localised in the most cost effective way. Once localisation is complete the product undergoes comprehensive QA processes to ensure that it meets the same performance standards as the source product, as well as any further requirements particular to the target product.

In addition to the primary localisation processes, we can provide additional input on sales and marketing strategies, as well as offering an outsourced East Asia sales function. Representation by Asian Absolute can remove the need for the establishment of your own Asian presence and capabilities (as well as solving the problem of hard currency remittance), while our professionalism and market knowledge will be a credit to your brand.

translation | website localisation | typesetting services

chinese translation | japanese translation | korean translation